FOUR STRATEGIES FOR HIGH-PERFORMING AD CAMPAIGNS

A B2C DIGITAL MARKETER’S GUIDE

The latest research on the brain-gut connection shows the effectiveness of incorporating mental health techniques like cognitive behavioral therapy (CBT) into irritable bowel syndrome (IBS) treatments. However, due to barriers of CBT-trained therapist availability, cost, and geographic location, many IBS patients do not have access to this treatment.

YOU’LL LEARN TO:

  • Deliver conversion-centered experiences, from ads to landing pages
  • VectorDevelop a narrative that positions the customer as the hero of your story
  • VectorContinuously experiment and optimize to adapt to changing tastes and needs