11 key things consumers expect from their brand experiences today

In a competitive marketplace, high-quality customer experiences (CX) will help your business stand out from the crowd. But what kinds of interactions matter most to your customers – and how do those interactions impact customer relationships with your brand? How much can one good (or bad) experience potentially impact customer loyalty, and your bottom line as a result?

Emplifi’s report, 11 key things consumers expect from their brand experiences today, dives into these items and more. The report explores US and UK consumer expectations and sentiment, based on research by Harris Interactive, commissioned by Emplifi.